Blog #58 Creating a Trailer


Here is the trailer I made

In movie marketing a trailer is truly the centerpiece, its what you push the most, and gets a majority of the audience interested - meaning they are IMPORTANT and must be done right. A good trailer can make or break a film, directly effecting its profit. A trailer must properly market a film, giving the audience a feel of the tone and themes of the film, while giving a glimpse at the plot and revelations, without revealing any spoilers.

While my trailer is 1 minute - 1/5th my films runtime(quite a big chunk) about half of my trailer is title-cards and its designed that way to both show less footage from the film, and make the trailer more appealing, 1 minute is a good runtime for a trailer, more like a teaser for a feature film but this is a short -guaranteeing more views, spreading the film across a broader audience.

I chose Clay Walker's Hypnotize The Moon as the main track of my trailer, due to its similar blend of genres as my film, or at least in lyrics reading:

"You better run for cover
 You better hide your heart
'Cause once you start to love her
 You know you'll never stop"

Lyrics clearly about love, but if used properly can hint at something sinister, sounding like something straight out of a horror movie.




 

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